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Impatience. Meeting deadlines is important to your business, but your customers don’t care about your deadlines. Customers care about what they receive so don’t rush and do things wrong as that will cost you even more! Great marketing takes time.
Selfishness. Your customers have a choice. Make sure you’re actually looking at things from their perspective and meeting their needs. If you’re just in it for their money they’ll quickly realize and give your competitors their business. Doing things right for the customer will lead to repeat business.
Being Self-absorbed. If you’re having a bad day your customers don’t need to know. It’s great to be transparent and have authentic relationships, but if you’re worried about yourself then you’re not providing much value to your customer. Also no one likes the awkward, helpless feeling of a business owner complaining about their woes.
Deceitfulness. This is a huge problem in the Internet Marketing Industry. Don’t lie to your customers or you’ll wind-up losing their business forever. Lieing in your marketing will only lead to unsatisfied customers and negative word of mouth marketing.
Inconsistence. If one representative tells a customer something and another representative is saying something else then you’re going to end up with a bad customer experience. Saying one thing in your marketing and not fulfilling your offer is the same thing as being deceitful even if that was not your intention.
Anger. Similar to being self-absorbed if your customer brings you a problem and you or your representatives get angry why would they continue to do business with you?
Jealousy. If another company is doing better than you why are you bringing it to your customer’s attention? There’s no need to bash your competitor or be jealous of them it will only make your customers feel uncomfortable.
Alternatives: Try Humility, empathy, generosity, patience and kindness when interating with your customers.
Check out Seth Goodin’s Original Blog About- The 7 Marketing Sins
