1. Start a conversation with your ideal site visitor – Whoever is reading your site content should feel that it was written for them. 2.

Continuing changes to search algorithms have necessitated not only strong search engine optimization strategies but also direct optimization of the website’s conversion processes. It is

For the first time in five years, Yahoo is the top online website in the United States. Yahoo.com has reportedly surpassed Google and Facebook in US internet

That! Company, a PPC and SEO company, thought Seagram’s Ginger Ale was a great choice to add to our list of delicious fountain drinks. We

You should be looking at Google Local or Bing’s Places for Business. Most businesses can capitalize on being in their local search. If the business

In today’s ever evolving SEO space, we all face challenges. Google tweaked this. Bing did that. Panda. Penguin. Social. Back links are good. Back links

There are a lot of great things about being in the marketing field. I am going to focus on just one of them. It is

Up until now, search has worked something like this: a search engine user types in a word or phrase into a box, and the search

As we work here in the SEO field trying to figure out what Google wants from a website to let it rank better, we are

I have lived by this mantra my whole life, or so I thought. This past week’s experience with a new hire in the SEO department