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Understanding Ghost Marketing Strategies and Benefits
Boo! Did we startle you? Probably not. But if we were talking about the elusive world of Ghost Marketing, then perhaps we might have. Let’s
What Does a Social Media Manager Do?
Picture this: you’re scrolling through your favorite social media platform, and you come across a post that grabs your attention. It’s engaging, visually appealing, and
Unlock the Benefits of Outsourcing Social Media Marketing
Are you facing difficulties managing your social media marketing efforts effectively? You’re not alone in this struggle. Fortunately, there’s a solution that can help you
What Is the Advantage of Google Ads for Your Business
Imagine having the power to reach billions of potential customers with just a few clicks. That’s what Google Ads can do for your business. In
How to Get Speaking Engagements: A Comprehensive Guide for 2023
This is built with White Label Digital Marketing Agency Owners in mind who want to get speaking gigs and generate leads. However, pretty much anyone
Is YouTube Social Media? An In-Depth Look at the Platform
Is YouTube social media? This question has sparked debates ever since the platform’s inception. Join us as we dive into a thorough exploration of YouTube’s
How to Start an SEO Business in 2023: A Step-by-Step Guide
Imagine starting your own successful SEO business, generating a significant income while helping businesses thrive online. Sounds like a dream come true, right? Well, it’s
Key Search Engine Marketing Positions
Digital marketing is decades old, expansive, and an ever-evolving career space. With the rate that digital marketing has been gaining popularity, individuals looking to develop
Social Media Marketing Overview
Marketers from various fields are one of the main driving forces pushing social media marketing (SMM). SMM is poised to become a major marketing data
Yes, Content is King
You may have heard that phrase, “content is king,” somewhere before. It’s often repeated and emphasized, but why is that? Actually, it isn’t just content,
How to Start a Digital Marketing Agency in 2023: Step-by-Step Tutorial
There has never been a better time to learn how to start a digital marketing agency. With the industry booming and ever-evolving, the opportunities to
Little Known Facebook Advertising Tools
We mentioned a handful of key Facebook Advertising features in a previous article, but not in a lot of detail. In this post, we’ll go
Additional On-Page Optimizations
In this post, we’ll look at several other optimizations you can add to your content to help it rank so your target audience can find
YouTube Takes a Chunk of Shorts Revenue
YouTube is updating its YouTube Shorts policy in early 2023 to provide short-form-focused content creators with expanded monetization options. YouTube Shorts, was introduced in September
Get Your PPC and SEO To Work Together
As a marketing agency, one of your top concerns will be attracting more clients and achieving growth. The best way to grow your business is
Canonicalization and Duplicate Content
Most people have multiple versions of a URL that direct to separate but similar versions of their website. There are a couple of reasons for
Meta Business Suite, Ads and Events Manager
In July of 2021, Meta retired Facebook Analytics in favor of introducing and strengthening their metric tracking and overall data gathering and analysis potential on
Google vs Microsoft – Indexing, Advertising, & Market Share
Google and Microsoft are two of the biggest search engines available today. This leads to the idea they are also two of the biggest
Grab the Top LinkedIn Courses
“The Great Resignation” was an interesting phenomenon that saw record-high resignation rates, with millions of people leaving their jobs. These people went on to re-evaluate
Other Factors in Canonicalization (Besides Duplicate Content)
We went deeper into duplicate content, which is an important factor in canonicalization, but we wanted to give you other factors that also play a
Keyword Bidding and Average CPC
Not many business owners know the actual impact that bidding on keywords has on average CPC or what you can expect to pay for using
Types of PPC Ads – Google, Amazon, Social Media
If you know what you’re doing, PPC advertising can benefit your business greatly. You need to know the right platform for you, the right strategy,
Understanding Cost Per Click Basics
Cost per click (CPC), also known as “pay-per-click”, is a revenue model for paid digital advertising such as PPC campaigns. Google defines CPC bidding as
SEO Marketing Basics
With daily internet searches amounting to trillions, digital marketing is booming. SEO (whether in-house or through white label SEO services) plays a foundational part in
